The British Asian Rugby Association (BARA) is a dual code, inclusive, UK not-for-proﬁt NGO of ten years standing. It has a history of campaigning for equality and inclusion for Asian communities (not exclusively) in rugby, and has delivered tangible projects which break down cultural and religious barriers and provide sporting beneﬁts to a much under- represented minority ethnic community.
For all Asian communities to have equal access, enjoyment and success through rugby.
- To use the power of rugby at home and in south asian countries to create safe, inclusive programmes for children affected by poverty, conﬂict or family breakdown to access opportunities in education, sport and key life-skills.
- To use BARA’s status, experience and the role-models of its leaders and ambassadors to develop rugby- led programmes in marginalised communities within the UK and south asian nations, promoting social cohesion, education and health.
- To campaign for home and overseas rugby unions, clubs and committees to recognise and deliver on their responsibilities for equal inclusion for minority ethnic communities.
Bara’s Engagement in the Community
BARA engages people, encouraging them to take their first steps in Rugby and then supporting them throughout their development. Our work in schools has led to thousands of boys and girls trying out the game for the first time – and taking advantage of the physical and emotional benefits that regular sport and physical activity offers. Further afield, our international outreach programmes allow us to offer the same opportunities to underprivileged children across the Indian sub-continent. For adults we offer regular opportunities to either engage or re-engage with rugby, regardless.
Whether it be elite athletes, or a youngster trying out the game for the first time, BARA is there to help enable everyone to get the most out of the game. We campaign tirelessly to ensure all rugby clubs are welcoming environments regardless of an individual’s cultural or religious background. We work with Government, Governing Bodies and at a local level to ensure everyone can enjoy Rugby. On the international stage, BARA were behind the creation of international Rugby teams in Pakistan, and continue to support them in their development.
BARA uses Rugby to inspire individuals and communities to achieve more – whether that be physical and mental wellbeing, or coaching life-skills and promoting community cohesion. Through its extensive network of media contacts BARA provides positive role-models – from Ikram Butt, the first Asian to play for England at either code of rugby, to Junaid Malik, who juggles the game he loves with a high-powered career as a solicitor – to inspire others and raise aspirations.